Join Joel #40 - Dr Rachael Ironside

In the first episode of Join Joel, We sit down with Dr Rachael Ironside to explore the power of storytelling, folklore and heritage in shaping communities and places.

From supernatural legends and dark tourism to placemaking and visitor experiences, Racheal shares insights from her research and discusses why stories remain one of society's most valuable tools for connection, identity and understanding, and how it translates into heritage and tourism attractions.

A fascinating conversation about culture, community and the stories that influence the world around us.